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JIS News

Scores of Jamaicans in Toronto as well as tourism interests, turned out for the Canadian screening of the travel film ‘Jamaica: The Ultimate Tour,’ held recently at the Glenn Gould Studio, downtown Toronto.
Patrons attending the screening were given a glimpse of the unique beauty of the island, which last year, attracted a record 1.5 million visitors. Of the total, 116,682 were Canadians, an increase of more than 10,000 over 2004.
The 45-minute progamme, produced by the US Travel Channel, featured Prime Minister P.J. Patterson acting as guide to the show’s host, travel journalist Peter Greenberg.
The programme showcased various attractions around the island, including hiking to the Blue Mountains, rafting on the Rio Grande, a rainforest canopy tour, swimming with the Dolphins, diving off the cliffs at Negril, climbing Dunn’s River Falls and playing cricket at Jarrett Park.
In his address at the screening, Prime Minister Patterson said it was a joy for him to have been involved in the project and he was happy to show Mr. Greenberg the beauty of Jamaica, such as the “green hills and valleys, mountains and plains, rivers and cooling springs, glittering white sand beaches and brilliant blue seas”.
The event, organized by the Jamaica Tourist Board, was attended by partners in the tourism industry and members of the Jamaican community, including Jamaica’s Ambassador of Culture, the Hon. Louise Bennett-Coverley.
Minister of Industry and Tourism, Aloun Ndombet-Assamba, thanked the audience for their assistance in making Jamaica the leader in Caribbean hospitality. “Every one of you is here because you have played a part in helping Jamaica open its doors to the world. You are the living, breathing embodiment of Jamaica – an army of ambassadors of goodwill, who have shared the beauty of Jamaican culture and all of its intricacies with the world.”
The Minister invited the gathering to visit Jamaica in 2006 and enjoy “the endless attractions, accommodations and the many events we will be hosting such as the Calabash Literary Festival, Sumfest 2006 and the Ocho Rios Jazz Festival”.
Jamaica’s High Commissioner to Canada, His Excellency Carl Marshall, remarked that the video would whet the appetites of people around the world, when they saw the diversity of how much the Jamaican tourism product had developed.
Also in attendance were Senator Delano Franklyn, Minister of State for Foreign Affairs and Foreign Trade; Mary Anne Chambers, Minister of Children and Youth Services in the Ontario Government; Lincoln Alexander, Former Lieutenant Governor of Ontario; Dale Jones, Acting Consul General for Jamaica and Winall Joshua, Dean of the Consular Corps.