JIS News

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  • Information Minister, Senator the Hon. Sandrea Falconer, says further action is being taken to develop Jamaica’s electronic media policy.
  • The Minister was speaking at the opening session of the Future of Media and Regulation Conference hosted by the Broadcasting Commission at the Jamaica Pegasus Hotel, New Kingston, on April 8.
  • The Minister said “transformational and related legislative changes” are also slated this year to provide an environment that will enable wider public participation in media content output.

Information Minister, Senator the Hon. Sandrea Falconer, says further action is being taken to develop Jamaica’s electronic media policy, as the Government keeps pace with new and emerging trends in the media landscape.

She says comprehensive stakeholder consultations have been completed and are expected to be considered in this undertaking.

“This will provide an enabling framework for the new media landscape and, importantly, anchor our ambitions in being regional leaders in innovation, content creation, cultural exchange, and promotion and regulation,” she said.

The Minister was speaking at the opening session of the Future of Media and Regulation Conference hosted by the Broadcasting Commission at the Jamaica Pegasus Hotel, New Kingston, on April 8.

She further informed that “transformational and related legislative changes” are also slated this year to provide an environment that will enable wider public participation in media content output.

“We remain determined to ensure that the welfare and diverse needs of the consumer of content are well served,” she said.

Minister Falconer reminded that in a changing media environment, where there is “no blueprint on what will happen next”, media practitioners must be “nimble and ready to adapt, in order to grow, develop, and thrive”.

“We have to embrace and encourage creativity while remaining vigilant in ensuring compliance with existing content, technical and other standards,” she added.

The Minister praised the Commission on staging the conference, which invited participants, to discuss the most recent innovations, trends, and challenges encountered in a rapidly changing media environment.

“This conference compels us to dedicate time to understand the challenges digital media brings. Each of us must not only equip ourselves with the tools to survive in this new paradigm, but detect and learn the rules of the era as they emerge, change, and change again,” she said.

The conference sought to heighten awareness about emerging trends in the broadcasting industry among technophiles, communicators, content creators, animators, alternative media entrepreneurs, academic, and communications students.

Among the topics discussed were: Future-casting television, radio, print, news, alternative media, and the internet; Innovation, New Models and Emerging Trends in Content Creation and Applications; Emerging Broadcast Distribution, Transmission and Access Technologies; and ‘Convergence and Disruptive Technologies – What will be the big-bang disrupters’?