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JIS News

The Tourism Product Development Company (TPDCo) and the National Solid Waste Management Authority (NSWMA), have signed a six-month agreement valued at $150 million for extensive beautification work in resort areas in six parishes.
The agreement, which was signed yesterday (Nov. 5) at a press briefing held at the Jamaica Pegasus Hotel, will ensure the initial cleaning of areas in St. James, Westmoreland, Trelawny, St. Ann, Portland and Kingston. The initiative forms part of phase two of the ‘Spruce Up Jamaica, Nice up Yuself’ programme, which was launched in May of this year and is designed to clean and beautify major resort towns across the island.
Minister of Tourism, Edmund Bartlett, in his remarks at the signing, noted that “this beautification is not just for tourists, it is for us, and it is something that we have to embrace and internalise.”
“Unless we ourselves want Jamaica to look good and participate in keeping it looking good, then all the expenditure that we are talking about here would be wasted because we will create these beautiful corridors and within a few months they would be destroyed,” he added.
The joint agreement between the two entities has been structured to coincide with the start of the 2008/09 winter season.
Mr. Bartlett also informed that this latest initiative is a precursor to strategic enhancement plans for key tourism locales, which include the establishment of the “elegant corridor,” extending from Greenwood, St. James to the roundabout at the Sangster International Airport.
Executive Director of the NSWMA, Joan Gordon Webley, endorsed the partnership while noting that “it was a privilege to be asked to help in the manicuring of Jamaica for Jamaicans and by extension our visitors.”
“This is a ripple effect for us as while we are out there collecting the solid waste, we are also able to manicure the lawns of Jamaica. We have just brought into the country seven new crane units and they will be moving throughout Jamaica collecting derelict items,” Mrs. Gordon Webley said.
She added that it was “wonderful to be working in partnership with the TPDCo,” “We will not let you down, if we let you down, we let ourselves down, and I know Jamaica will not forgive us for that,” she said.
The areas to be maintained and beautified under phase two of the ‘Spruce up Jamaica’ programme include Sunset Boulevard, Queen’s Drive, Alice Eldemire Drive, Sangster International Airport, Greenwood, Barrett Town, and Rose Hall in St. James; Norman Manley Boulevard, West End Road and Non Pariel Road in Negril; Glistening Waters, Water Square, Salt Marsh Road, Duke Street, Wakefield Road to Water Square in Trelawny; Milford Road, Runaway Bay and Discovery Bay in St. Ann; Port Antonio, Foreshore Road to Folly, Neville Antonio Park, and Harbour Street in Portland; and the Palisadoes Strip, Michael Manley Boulevard, Constant Spring Road to Six Miles, Marcus Garvey Drive, South Camp Road and Knutsford Boulevard in Kingston.