KINGSTON — Hundreds of persons in Lucea, Hanover; and Falmouth, Trelawny, were introduced to the Ministry of Agriculture's 'Eat Jamaican' campaign, when road shows were held in those towns on Saturday, May 14.
The national 'Eat Jamaican' campaign aims at increasing local production, and encouraging consumers to make healthy choices by eating local produce, fruits and vegetables. The campaign is being implemented by the Ministry of Agriculture and Fisheries, in partnership with the Food and Agriculture Organisation (FAO), and funded by the European Union (EU).
Successful road shows have already been held in Mandeville, Manchester; Ocho Rios, St Ann; Port Antonio, Portland; and May Pen, Clarendon, and those held on Saturday May 14 were described as equally successful.
Deputy Mayor of Lucea, Councillor Fredricious Miller, and Mayor of Falmouth, Councillor Collin Gager, were on hand in their respective towns to express their approval of the campaign. They also encouraged all in attendance to support the message.
In his address, Councillor Miller pointed out that agriculture has been the backbone of the parish of Hanover for years, and that the way forward for the country is for all Jamaicans to put the theme in practice and “eat what we grow."
Meanwhile, Mayor Gager expressed his approval for the campaign, noting that for too long Jamaicans have been neglecting the foods produced locally. He said that there would be savings for the individual and the nation if Jamaicans would concentrate on eating locally produced crops.
In an interview with JIS News, Director of Communications with the Ministry of Agriculture and Fisheries, Cecil Thoms, explained that the series of road shows are very timely, given the increases in food prices globally.
“The next road show is going to be in St. Mary and that will be followed by the culmination in Portmore, St. Catherine, on May 25,” he said.
By Bryan Miller, JIS Regional Office, Montego Bay