Jamaica will join the global community to commemorate World Tourism Day, on Saturday, September 27, under the theme: ‘Tourism and Sustainable Transformation’. Minister of Tourism, Hon. Edmund Bartlett, told JIS News in an interview, that this year’s theme underscores the importance of sustainability in shaping the future of tourism worldwide. “The focus this year on sustainability and its transformational effect...

Tourism growth in Jamaica can be sustainable and fully maximised only through meaningful investment in infrastructure, says Minister of Tourism, Hon. Edmund Bartlett. Speaking to the media, business interests, and tourism stakeholders at a breakfast meeting of the Jamaica Product Exchange (JAPEX) trade show at the Jewel Grande in Montego Bay, St. James, on September 23, the Minister emphasised that...

Tourism Minister, Hon. Edmund Bartlett, says Jamaica’s tourism sector continues to soar to newer and greater heights. Addressing the Jamaica Product Exchange (JAPEX) tradeshow at Harmony Beach Park, Montego Bay, St. James, on September 21, he projected that the upcoming winter season, beginning in December, will show “stratospheric” visitor arrivals, underscoring Jamaica’s resilience and continued appeal as a premier global...

Jamaica is expanding into non-traditional tourism markets like Asia and Latin America, while maintaining its strength in the traditional source markets in North America and United Kingdom (UK)/Europe. Director of Tourism, Jamaica Tourist Board (JTB), Donovan White, made the disclosure while addressing the Jamaica Product Exchange (JAPEX) 2025 at the Montego Bay Convention Centre in St. James on Monday (September...

The Jamaica Tourist Board (JTB) is building the destination’s global footprint through a dynamic marketing programme involving a mix of digital campaigns, cultural experiences, and world-class events. “We transitioned our marketing efforts from traditional to highly digital over the last five years,” said Tourist Director, Donovan White. “Visitjamaica.com is now fully integrated with major tour operator partners and has become...

Jamaica’s tourism sector continues its upward trajectory with stopover arrivals up 4.1 per cent at the end of August, compared to the same period in 2024. Earnings are also showing a 5.6 per cent increase over last year. “It means that our visitors are staying longer and spending more in the destination, and that augurs well for Jamaica’s future,” said...

The Jamaica Tourist Board (JTB) has identified deepening the island’s expansion into emerging markets as a strategic priority for 2025, with Latin American countries highlighted as a key focus. This, according to Tourism Director, Donovan White, who was speaking during a press conference at the JTB office in New Kingston on Monday (September 15) to launch the Jamaica Product Exchange...