Broadcasting Commission Charged to Adopt ‘Reach’ Model
Minister without Portfolio in the Office of the Prime Minister with Responsibility for Information, Hon. Robert Morgan, has charged the Broadcasting Commission to adopt a five-step strategic model, dubbed ‘REACH’, as it seeks to remain pertinent and garner citizens’ support. Mr. Morgan said REACH, which stands for Relevance, Evolution, Accessibility, Care and Homogeneity, will better enable the entity to execute...







