Blockchain Technology to Be Utilised in Safeguarding Authenticity of Jamaican Blue Mountain Coffee
The Ministry of Agriculture and Fisheries is employing the use of technology to protect the brand integrity of Jamaica's renowned Blue Mountain Coffee. Making the announcement on Thursday (January 9), portfolio Minister, Hon. Floyd Green, said that blockchain technology will be leveraged to ensure that consumers worldwide can verify the authenticity of their coffee purchases. “Probably the thing that I'm...







