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Some 100,000 patrons are expected at the 56th staging of the annual Denbigh agricultural show, which will be held from Emancipation Day, Friday, August 1 to 3, at the Denbigh showground in May Pen, Clarendon.
This year’s theme will be: ‘Grow what You Eat, Eat what You Grow,’ in line with the national effort to secure the country’s food supply.
Speaking at a JIS ‘Think Tank’ on July 17, President of the Jamaica Agricultural Society (JAS), Senator Norman Grant pointed out that this year’s show is expected to generate $42 million in revenue.
He noted that vendors would have an opportunity to sell their products, adding that Denbigh is about “making money, starting new businesses, saying to all Jamaica that agriculture is not the ‘Cinderella’ of the Jamaican economy, but the life blood of our economic development,” the President said.
“Our mission is for Denbigh to be one of the largest agricultural exhibitions in the Caribbean. We aim to inform, promote, create and enhance opportunities in Jamaica’s agriculture and to say to all stakeholders, investors, the rural people and visitors alike, that agriculture is certainly fundamental in transforming social development,” Senator Grant asserted.
Highlighting the theme, he noted that the Denbigh show is a medium to further stress the importance for the country to feed itself, especially in light of the world food crisis.
“It is important that we say to all Jamaicans that the time has come for us to increase our production of local agricultural produce. What you will see at Denbigh is a consolidation of our enthusiasm and our total determination to say to all Jamaica as we face these challenges, that one of the viable option is to grow what we eat, eat what we grow and support our Jamaican farmers,” Senator Grant said.
The President also informed that overseas delegations are anticipated from countries such as Barbados, Bermuda, St. Vincent, St. Maarten and Texas, to participate in the show.
Meanwhile, patrons entering the venue will pay $600 on each day, while the fee for children is $300.
Attractions and activities will include agricultural, livestock and horticultural displays, a vendors’ arcade, a farmers’ market, a farmers’ talent parade, a kiddies’ village, a tourism village, featuring promotions by the Jamaica Tourist Board (JTB); an educational forum on agriculture; and the national farm queen, parish pavilion, national champion farmer, youth in agriculture and cook off competitions.
There will also be daily and nightly entertainment and a gate prize of $25,000 each day.

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