The commercial landscape is competitive and saturated with players who are all going after the same customers. So how can you differentiate yourself from the pack? In a word experiences. Customers buy experiences. Listen to this edition of Career Talk as Chief Executive Officer of Khadz Communications, Khadine Daley talks about how to create a simple, effective and sustainable promotional campaign for your product or service through what is called campaign planning.
Presented by:
Anjuii James Sawyers
