Bartlett Targets Diaspora With ‘Rediscover Jamaica’ Campaign
The Ministry of Tourism along with hoteliers in Jamaica have partnered to launch the ‘Rediscover Jamaica' campaign as an initiative to encourage domestic tourism. Tourism Minister, Hon. Edmund Bartlett, told members of the diaspora on Thursday (January 27), that this is among the innovative strategies that tourism stakeholders are implementing and which will keep the occupancy levels buoyant. This initiative...