Community Involvement in Tourism Key – Dr. Mcneill

Minister of Tourism, Hon. Dr. Wykeham McNeill, has underscored the importance of community involvement in tourism, while highlighting Government’s efforts to improve the lives of those involved in the industry.

He said that in recognition of the importance of community tourism, the Ministry has developed a Community-based Tourism Policy and Strategy, and has embarked on a series of consultations to engender local support and buy-in.

Dr. McNeill’s remarks came in a message read by President of the Jamaica Hotel and Tourist Association (JHTA), Nicola Madden Grey, at the Tourism Awareness Week 2014 church service, held on Sunday (September 28), at the Ocho Rios Baptist Church in St. Ann.

He noted that work is being undertaken on the creation of some 10 public beach parks that will provide quality beach access across the island.

“These parks are being developed to the very highest standards, and will be open to residents and visitors alike, and will be ideal for family outdoor enjoyment in a safe and well maintained environment,” he said.

He informed that a number of resort towns are also being transformed under a comprehensive initiative, which was rolled out last year, aimed at creating an ambiance in which both visitors and residents can feel more comfortable.

The Tourism Minister expressed confidence that the tourism industry will continue to grow, and that “every Jamaican will play their part in ensuring that every visitor to the island feels the warmth and experience a part of what makes the destination unique; our hospitable people”.

Describing tourism as the lifeblood of the Jamaican economy, he appealed for everyone to play their part in protecting the sector.

The church service is part of a slate of activities being undertaken by the Ministry, its agencies and partners from September 21 to October 1 under the theme: ‘Tourism and Community Development’.

Tourism Awareness Week is aimed at increasing knowledge of the vital contribution that the tourism sector makes to Jamaica’s social and economic development.