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JIS News

Story Highlights

  • The Jamaica Productivity Centre (JPC) is taking the message of productivity to the youth through its islandwide Sensitisation Programme.
  • The programme is being offered through youth organisations, the National Youth Service and the Youth Information Centre.
  • It seeks to provide participants with knowledge of productivity and its personal, social and economic benefits.

The Jamaica Productivity Centre (JPC) is taking the message of productivity to the youth through its islandwide Sensitisation Programme.

The programme is being offered through youth organisations, the National Youth Service and the Youth Information Centre.

It seeks to provide participants with knowledge of productivity and its personal, social and economic benefits.

Senior Communications Specialist at JPC, Tenneisha Nelson, told JIS News that the youth are being targeted because they need to be taught the value of productivity before entering the world of work.

“We are trying to inculcate a productivity culture among students and young adults who transition into the labour force. We also want to positively influence their mindset, so that they enter the workforce and continue with productivity focused attitudes. We also want to point out the socio-economic benefits of sustained productivity improvement at the individual, firm, industry and country levels,” she said.

Mrs. Nelson also highlighted a major objective of the programme, which is to examine the issues associated with academic productivity, the transfer of knowledge and the factors driving productivity.

Recent high school graduate and programme participant, Richard Kilburn Jr, described the programme as interactive, noting that it has impacted his daily life.

“We learnt what productivity is and how productive we can be as individuals. I also learnt that productivity is not only about getting the work done, but about proper planning. [The session] showed me that I need to work on my planning …so now I am not just going through my days, but I take the time to plan what needs to be done and within what time,” he pointed out.

The programme commenced in June and, to date, has impacted the parishes of Kingston, St. Catherine, Portland, St. James, Hanover, Clarendon and Manchester. There are plans to reach other parishes in the coming months.

The JPC is a tripartite organisation established in 2003, to promote and support productivity improvement at the national, sectoral, industry and enterprise levels.