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The National Child Month Committee (NCMC) has received a cheque valued at $1 million from Cable and Wireless Jamaica (C&WJ) Limited, as part of the company’s commitment to support Child Month activities in May.
Cable and Wireless now joins long standing sponsors, GraceKennedy, as co-sponsors of the activities organised annually by the NCMC.
Speaking at the official launch of Child Month on April 10 at GraceKennedy’s Harbour Street headquarters, Jackie Knight-Campbell, Vice President of Public Relations and Special Events at C&WJ, said the organisation believed in fostering the healthy and rounded development of Jamaica’s children, for the strengthening of the nation.
Commenting on the theme of Child Month: ‘Restore the Family – Save our Children,’ Mrs. Knight-Campbell said it was very important as it recognised the vital role families played in the nurturing of children. “It is a clear call to all of us to take stock of how we contribute to shaping young lives and dealing with the less fortunate,” she stated.
“We owe it to our children.whether as corporate entities or adults, individuals, whether we are parents or not, to use our resources, experiences and expertise to assist in guiding them along a positive path.creating opportunities that will see them developing their maximum potential,” she continued.
She also disclosed that C&WJ, as one of the sponsors for the ICC Cricket World Cup 2007, would make Mello, the official mascot, a part of Child Month activities, to build on the excitement for the event.
Also on hand was Douglas Orane, patron of Child Month and Chief Executive Officer of GraceKennedy, who said he was pleased to welcome C&WJ as a co-sponsor.
He endorsed the sentiments expressed by Mrs. Knight-Campbell, noting that there was an urgent need to save the family, given the country’s challenging crime situation. “We have to save it. When the family does not hold together, the country will fall apart,” he pointed out, while challenging persons to make a difference in the lives of children.
Associate sponsors for Child Month activities include Kingston Wharves, National Continental Corporation Limited, and Jamaica Producers Group.
The NCMC includes representatives of government and non-government institutions and since its inception in 1953, has been working in the interest of the children of Jamaica.
The Committee’s mission is to use the month of May, recognized nationwide as Child Month, to educate the public about the needs of children and articulate what each person can do to help.