JIS News

A host of local and regional companies have pledged their support to Jamaican agriculture, through their generous sponsorship of the 2006 Denbigh Industrial and Agricultural Show to be held in May Pen, Clarendon.
Chief Executive Officer (CEO) of the Jamaica Agricultural Society (JAS), Lawrence Madden, told JIS News that the funding from various local businesses and organizations has thus far been quite impressive.
“The support from both the private and public sector in Jamaica has been very good,” he said. “We will be having significant involvement this year from the Ministry of Housing, Transport, Water and Works through the Road Safety Unit, which is a government agency, and of course from the Ministry of Agriculture and Lands.”
Digicel Jamaica is the major sponsor for this year’s show and according to the CEO, the telecommunications provider has signed a multimillion-dollar contract with JAS, making Digicel the major supporter of the Denbigh show for the next three years.
“The agreement we have signed promises $10 million over three years with $3.2 million in cash in the first year,” said Mr. Lawrence. “We have already received a significant portion of this amount,” he informed.
This contribution, he said, “has gone towards preparing the grounds, ensuring that the necessary utilities are in place, and carrying out the necessary preparations for the show.”
In addition to its generous cash donation, the telecommunications provider will also be providing daily giveaways, as well as being involved in the show’s nightly entertainment line-up.
Meanwhile, a number of private sector companies, with a stake in the agriculture industry, have pledged their support to the Denbigh Show. These include Jamaica Broilers Group; Jamaica Producers Group; Agro-Grace; Rural Agricultural Development Authority (RADA); and Hi-Pro Farm Supplies.
Other support groups include Honey Bun Jamaica Limited, sponsors of this year’s Kiddies’ Village; Development Bank of Jamaica; Bank of Nova Scotia; British West Indies Airways; Air Jamaica; Caribbean Cement Company; and the RJR Communications Group.
Mr. Lawrence noted that part of the financing attained through this year’s sponsorship will go towards the development of a special greenhouse, which will be used to demonstrate seedling preparation techniques for farmers and other interested patrons at the show. This greenhouse will be kept as a permanent seedling nursery even after the close of the show.
This year’s Denbigh Industrial and Agricultural Show will run from Saturday, August 5 to Monday, August 7 under the theme: ‘Advancing Rural Development through Agriculture’.

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