Public Relations

The Jamaica Information Services’ (JIS) Public Relations and Marketing Department is one of the most dynamic PR & Marketing facilities within the Public Sector. The Department conceptualizes and executes public education campaigns and advertising programmes aimed at promoting a better understanding of the Government’s policies and programmes. The Department also provides services to non-governmental organizations including corporate entities and international agencies.

The department is referred to as the “engine” of the JIS, because it is uniquely positioned to drive output across all the production departments, including Radio, TV, Photo, Publications and Computer Services.

HOW CAN WE HELP YOU?

The PR & Marketing Department serves as the first point of contact for clients and prospective clients of the JIS. The department provides and facilitates a wide variety of communications services including:-

  • Developing and executing strategic PR campaigns/programmes
  • Providing strategic PR advice and consultation services to MDAs and non-core clients
  • Scripting and producing electronic and print advertisements and Public Service Announcements (PSAs)
  • Writing news releases and features
  • Generating information from Ministries, Departments and Agencies of government, to guide production departments
  • Coordinating tailored media/public awareness packages/programmes to meet clients’ needs
  • Organizing and hosting Think Tank session(s) to generate publicity about special programmes/policies
  • Delivering comprehensive reports at the end of each campaign or programme
  • Planning and executing special events including press conferences, meetings and launches
  • Facilitating Advertising and Media Buying services—Develop advertising campaigns and handle placement of ads in commercial media
  • Requesting and Scheduling Interviews on commercial media
  •  Media Centre Management—Managing media relations for events including the issuing of press advisories, confirmation of coverage and managing  media relations for clients at their events
  • Producing and Placing  News Supplements/Features in the newspapers- (we coordinate  the production of special supplements for company anniversaries and other commemorative events)

OTHER SERVICES PROVIDED

The PR and Marketing Department facilitates the execution of a wide array of media and communications services that are provided by other departments (Radio, TV, Publications, Research, Computer Services and Photo).

These services include:

• Website Development and support
• Online Advertising and streaming (live and delayed streaming of special events)
• Town Crier Services
• Public Address System Rental
• Graphic Design (advertisements, flyers, book covers, business cards, programmes, etc.)
• Printing Services (brochures, flyers, programmes business cards, books, newsletters, etc.)
• Photography (we provide coverage for your events)
• Video Recording
• Radio and TV Production (we develop radio features, docufeatures, PSAs for radio and TV)

JIS’ PR and Marketing Department provides sound consultation in Public Relations and Strategic Communications services to Ministries, Departments and Agencies (MDAs) of Government and non-core clients including Non-Government Organizations (NGOs) and international agencies; while maintaining our focus of gathering and disseminating information on Government policies and programmes, to Jamaicans at home and in the Diaspora.
Our commitment to excellent outputs and high quality client care has enabled us to develop and maintain long-lasting relationships with our clients.

Below is a representation of our clients:

• Office of the Prime Minister (OPM)
• Consumer Affairs Commission (CAC)
• Bureau of Gender Affairs
• Ministry of Labour and Social Security (MLSS)
• Programme of Advancement through Health and Education (PATH)
• National Insurance Scheme (NIS)
• Ministry of Health (MoH)
• National Blood Transfusion Service –World Blood Donor Day 2013
• Office of Disaster Preparedness and Emergency Management (ODPEM)
• United Nations Development Programme (UNDP)
• Urban Development Corporation (UDC)
• Management Institute for National Development (MIND)
• Universal Service Fund (USF)
• Jamaica Agricultural Society (JAS)
• Public Sector Modernization Division- Public Sector Customer Service Competition 2013
• The Broadcasting Commission of Jamaica (BCJ)
• Jamaica Cultural Development Commission (JCDC)
• Ministry of Agriculture (MOA)
• Jamaica Social Investment Fund (JSIF)
• Office of Disaster Preparedness and Emergency Management (ODPEM)
• Petrojam
• Jamaica Emergency Employment Programme (JEEP)
• Citizen Security and Justice Programme (CSJP)

JIS Social