Billions in Media Value from Bob Marley Movie Premiere
The Jamaican premiere of ‘Bob Marley: One Love’, which was held at Carib 5 on January 23, has already generated billions of dollars in media value for the country, says President of the Jamaica Promotions Corporation (JAMPRO), Shullette Cox. “Within the first 12 hours of the premiere, based on numbers that I have seen, the premiere generated over a million...